Improve Your Site with a Smart Check-up

Discover how a professional AUDIT can help you identify your site’s weaknesses and make it more effective in driving sales.

10 Signs You Need a Website Audit
  • Your Site has low traffic and low sales.
  • Your organic rankings on Google are low.
  • While your Site has satisfactory traffic, this does not translate into sales (low conversion rate).
  • Your Site has declining performance, or something recently caused a sudden drop.
  • In Google Analytics, you have a low time on page, a high bounce rate, or both.
  • Your Site’s speed is moderate to slow, and its mobile display has weaknesses and shortcomings.
  • You have made improvement efforts, but they have not yielded the desired results.
  • You feel that your Site and your company’s overall online presence are at a lower level than what your Brand deserves.
  • You want to better utilize your human and financial resources.
  • You want an objective view from an independent company on whether your Site and your business’s Digital Marketing have been effectively managed.
Types of Website Audits
There are many types of Audits that can be performed on a Site. It is preferable to discuss with our Experts, who, after an initial discussion and analysis, will recommend the appropriate Audit for you.

01

Basic Audit

As part of a detailed review, we evaluate the visitor’s first impression of your Site or E-Shop, the Value Proposition, the tools used to persuade visitors to contact you or become direct customers, the ease of Site navigation, technical factors such as Broken Links and loading speed, and the quantity and quality of traffic.

We also evaluate the overall user experience, whether they access the Site from a Desktop or a Mobile device. The Website Audit also includes an overview of user behavior through Google Analytics.

This constitutes the most comprehensive check one can perform on their online business.

02

CRO Audit
CRO Audit

The CRO Audit is the most sophisticated audit.
It includes everything the Website Audit covers, with additional analysis to increase the visitor-to-customer conversion rate (Conversion Rate).

The CRO Audit includes an evaluation of key Landing Pages, the quality of incoming traffic, online market research, the definition of key customer personas, the assessment of persuasive texts (Copywriting), the qualitative evaluation of traffic through Heatmaps and User Recordings, Usability Testing by expert users, and the recording of key Sales Funnels and their Conversion Rates.

It also includes the evaluation of techniques to reduce the Abandonment Rate, increase Conversion Value, and enhance Loyalty.

03

SEO Audit

The SEO Audit is the most popular specialized Audit performed by Website owners worldwide. Its goal is to evaluate a Site’s search engine friendliness by checking technical factors and content quality. It also includes the critical factor of evaluating a Website’s reputation and authority, and User Behavior Signals.
Google does not only evaluate the Site’s content but also other factors such as Backlinks, Brand Mentions, Organic CTR, Dwell Time, and many others that are constantly changing.

The Experts at GIM are able to correctly evaluate the aforementioned for your Site and explain why it lags in Google’s organic rankings.

There are many free tools that promise to perform an SEO audit on your site, but they can in no way replace the human intellect and the reliability of a team of experts who will reveal what truly matters for a good Google ranking.
Other Specialized Audits
Website Speed Audit

Loading speed affects user experience, customer conversion rate, Google rankings, and Quality Score in Google Ads. Through specialized tools like Google Pagespeed Insights, one can easily find their site’s ‘Score’. GIM’s Experts can explain what causes this Score (it’s not just hosting and images), what the real implications of the Score are, and exactly how the Site’s speed can be improved.

Google Ads Audit

The Google Ads Audit includes a thorough review of your Site’s advertising on Google. We analyze your market, Keywords, main competitors, your Landing Pages, the benefits and competitive advantages you highlight, the segmentation of your Budget into Ad Campaigns, targeting, bidding strategies… and then, in a detailed report, we analyze the findings and what you need to do to increase the performance of your advertising budget.

Social Media Audit

Social Media now plays a crucial role in successful online visibility. Through a professional Social Media Audit, our Experts review your organic Posts, user interaction, and the performance of your advertising investment. We evaluate the level of your Social Media presence, examine your advertising accounts on Facebook Ads and LinkedIn Ads, and objectively present shortcomings and ways to improve.

Email Marketing Audit

In recent years, there has been a global resurgence of Email Marketing. Thanks to beautifully designed newsletters, email list segmentation, personalization, email automation, and more, the return on investment in Email marketing has increased. GIM’s experts analyze how your business evaluates Email Marketing, offer you an objective picture of the situation, and propose specific ways to improve.

The GIM Agency Difference
GIM is widely recognized as a benchmark in Greece for many reasons:

Improved organic rankings and traffic

Improved user experience

Increased Conversion Rate

Increased Customer Loyalty

Better leverage and utilization of available resources

Increased loading speed

Reduced technical errors

Improved content quality structure

Increased WOM

Compound effect on revenue growth

Objective insights from independent experts

A Coach by your side who will drive you to implement improvements.

Details – Delivery Time

Depending on the Audit you invest in,
the completion time ranges between 2 weeks and 2 months.
The goal is to objectively identify weaknesses and the greatest opportunities for improvement.

Cost

The cost of an Audit varies depending on the size and complexity of the site, the volume of traffic, and the type of Audit you purchase.

Typically, the cost of an Audit ranges
between €200 and €800.

Payment Method Guarantee

At the start of the collaboration, a 50% advance payment is required.
If for any reason you are not satisfied with our service, we will refund this amount.

What to Expect

1. Questionnaire and data collection

At the start of the audit, you complete a structured questionnaire to provide us with more information and data for analyzing your needs.

2. Written report

After the audit is completed, you will receive a written report with checklists detailing the identified weaknesses and their significance.

3. Meeting and discussion

By appointment, a meeting will be held with you (in person or remotely) to analyze the findings in depth and set the right priorities for implementing the improvement proposals.

Contact Us

Contact us today for the professional WEBSITE AUDIT evaluation service at 2117153031 or by filling out the contact form.

Our first contact will be consultative. We discuss your Site and your business, its history, performance, and the effectiveness of your Marketing activities.

Subsequently, if we believe that Auditing will be beneficial for you, we will propose the appropriate Audit.

Frequently Asked Questions

Is a Website Audit beneficial for my business?

Imagine going to a doctor and saying… “Doctor, I have a thyroid condition and would like you to prescribe thiamazole!”
You would never conceive of such a thing! By the same token, just as you visit a Doctor to take your medical history, perform examinations, and then make a diagnosis, an experienced Auditor is needed to conduct diagnostic checks and tell you where problems exist and what you need to do to overcome them. If you have a Website or E-Shop, an Audit is the ideal tool to gain a comprehensive, objective picture of what is working well and what is not. In fact, the larger your Site and the greater your total advertising expenditure, the greater the benefits will be from the Audit and the implementation of its proposals. Not performing an Audit is like walking blind or pouring water into a leaky bucket.
Taking care of your website proves that you take care of your business.
Why GIM
GIM is one of the leading Digital Marketing Agencies in Greece, with a long history since 2009. It holds Premier Google Partner certification and has been awarded at the Performance Awards.

What is important, however, is that we possess exceptionally deep knowledge in Digital Marketing and we love what we do.
The Founder of GIM

GIM Founder Karolos Tsiligkirian is one of the few individuals in Greece who possess the rare combination of technical knowledge in Hosting, Speed Optimization, CMS systems, SEO, User Experience, Copywriting, and CRO.

Mr. Tsiligkirian is the primary Auditor at GIM and is well-known for his rational thinking, directness, honesty, and insightful reviews of Websites and E-Shops over the last decade, both for GIM Clients and for his students in seminars, webinars, and reputable Marketing Courses such as those at the Hellenic American Union.

The audit you will receive from GIM is based on many years of research and a specific process that continuously evolves, just like Digital Marketing and Web Development.

This Manual audit, which is tailored for your business, has no relation to automated checks performed by tools like Google Pagespeed, Woorank, Ubersuggest, etc.

We do not know any other colleague in Greece who specializes in Website CRO Audits like us.

Karolos Tsiligirian

CEO - GIM Agency

The Founder of GIM

GIM Founder Karolos Tsiligkirian is one of the few individuals in Greece who possess the rare combination of technical knowledge in Hosting, Speed Optimization, CMS systems, SEO, User Experience, Copywriting, and CRO.

Mr. Tsiligkirian is the primary Auditor at GIM and is well-known for his rational thinking, directness, honesty, and insightful reviews of Websites and E-Shops over the last decade, both for GIM Clients and for his students in seminars, webinars, and reputable Marketing Courses such as those at the Hellenic American Union.

The audit you will receive from GIM is based on many years of research and a specific process that continuously evolves, just like Digital Marketing and Web Development.

This Manual audit, which is tailored for your business, has no relation to automated checks performed by tools like Google Pagespeed, Woorank, Ubersuggest, etc.

We do not know any other colleague in Greece who specializes in Website CRO Audits like us.

Karolos Tsiligirian

CEO - GIM Agency

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TESTIMONIALS

Excellent collaboration with all the consultants at GIM. Fully knowledgeable in their field. In approximately 18 months of collaboration, impressive results in increased traffic and turnover.

Giannis Kousiaris Owner / Curtainmakers

GIM Agency prepared a very detailed and effective audit for our site. We gathered a lot of information and are making changes that will help improve the customer journey on our site. It was also very helpful that we listened to and observed 4 customers who navigated our site and left their comments on their browsing experience. At GIM, we were treated with professionalism and they were punctual with delivery times. They were also very detailed and informative in the answers they provided to our questions during the meeting after receiving the audit. We highly recommend them!

Dimitris Psychas Owner / Brands In A Box

Consulting with Charles was truly a revelation for us. He helped us find the path we wanted to follow in business and discover our own identity and audience. I believe it is the first essential step an entrepreneur should take before anything else. I highly recommend it. Charles, we are truly grateful.

Maria Tsiouni Owner / Nutriclub

I reached out to GIM for help with understanding our marketing tactics a few months ago expecting to receive guidance on where to put what information on google searches. When I first spoke to Karolos, I felt very comfortable speaking to him and I felt he was really listening to the story of our business and where it is we are trying to go with it. I also realized just how much I didn't understand about where we were falling short.In the following weeks with Karolos' professional consulting and guidance, we have been able to improve our presence on line and are in the process of continuing to improve further.We are now on a much better track to making our business more successful. We really appreciate the help of the GIM agency and would recommend them to others absolutely.

Matia Brizman Owner / Bomasense

After many failed collaborations with unreliable partners in digital marketing, we collaborated with GIM and for the first time in 15 years, we found professional partners with excellent knowledge of the subject and immediate response to every problem, resulting in increased sales and smooth operation of our e-shop. Thank you!

Garo Tsakalian Owner / Tsakalian Shoes

The best after-sales service ever! The speed of response? The reliability? What can I say? Well done! You are the best!

Katerina Papadopoulou Owner / Extreme Tools

Excellent team, great work, knowledgeable in their field. Very satisfied with the SEO they provide us, and we have a new collaboration in Adwords. Well done, keep it up.

Gerasimos Argyros Owner / ECHO DECO

This is the third website I've launched for my work. The first 2 were done by dear friends, based on the specifications I set and that's it. GIM is the only company that has scrutinized every letter on every page of the site from start to finish. The process took quite a while, we had multiple discussions and revisions upon revisions, and the advice from both Karlos and his associates played a significant role in the final result, which I am proud of and grateful for. Because I researched a lot before deciding, and without ANY exaggeration, it was what we call value for money. The product I purchased was clearly described in the agreement, with every detail, and the word that describes GIM is "professionalism."

Kostas Sakellariou Owner / ManualPhysioTherapy

We have been collaborating with GIM Greek Internet Marketing for almost 5 years with absolute success. I still remember the first communication I had with Karolos, who presented me with our collaboration plan through SEO management. The collaboration proceeded exactly according to the agreed cost and timeline, and soon the first results came to our company with a significant increase in site traffic and the phone calls we received. Throughout our collaboration, Karolos has always been by our side, both in the construction and upgrade of our site and in providing advice on any digital marketing issue. If you are looking for a reliable partner in this field, GIM should be your first choice!

Stathis Aloukos Owner / Mecha

I collaborated with GIM for an SEO evaluation of my website. The audit was truly in-depth, and the points of attention – keyword suggestions – were all clear and accurate. During the session we had to evaluate the findings and improvement suggestions, the technicians were EXTREMELY INFORMATIVE and very enthusiastic. It is evident that they love their work, possess in-depth knowledge, and are genuinely eager to help, unlike a company you forget after payment. The after-sales support was excellent! Regarding the results, I implemented the changes they suggested, and already after 2 months, 5 important keywords are ranking on the first page. Furthermore, many keywords have moved up to the 2nd-3rd page, and there is a generally stable upward trend in Rankings, all for quality keywords. Extremely satisfied, I recommend them wholeheartedly, and I will certainly collaborate with them in the near future for even more specialized SEO services and with their advertising department. If Google had more stars, I would give them all!

Aris Apostolidis Owner / Repeat Online Fitness

What can I say about GIM... professionalism, honesty, excellent service, everything on time and as agreed. I would recommend GIM to my acquaintances because they will be just as satisfied!

George Georgallos Owner / Georgecars

I previously had a very bad experience with someone who was supposed to be an expert in website development. I came to GIM because I liked their previous work and was absolutely satisfied with their services! I particularly appreciated the prompt service and the feeling that I was speaking with people who truly know their job well. I will definitely recommend GIM to others!

Penelope Drakopoulou Owner / Pstrikolonon

I purchased a site with promotion for extreme sports from GIM. What caught my attention was the company's site and the direct communication with the company representative. I appreciated the quality of the site, the professionalism, and the consistency, and in relation to what I was looking for, I am satisfied. I would unreservedly recommend GIM to anyone interested in site creation.

Andreas Kalogeropoulos Owner / Timbertrail

I chose GIM for my website's upgrade, thanks to their expertise in platform management. The website fully meets our current needs. I appreciated the prompt, efficient, professional, and friendly service. I hope GIM continues to provide its services to its clients with the same consistency. We have already recommended the company for all the aforementioned reasons!

Panagiotis Tsagkaris Owner / Zoiforos

At GIM, they earned my trust because I saw their interest in "listening" to my desires. The exchange of ideas resulted in the creation of an online store that truly sells. Based on their professionalism, I also entrusted GIM with the creation of a blog. I am confident in its success. Congratulations to the entire Greek Internet Marketing team for the work they do.

Euprepios Katsamakis Owner / Lapis

When I heard about GIM's "consulting" service at a seminar, I participated without a second thought. I knew (or thought I knew) some things about my website, fit-4-all.gr, and I certainly wanted to learn from reliable sources what I should do, not generalities. Although hesitant about the outcome, from the first meeting I realized I was dealing with 100% professionals. Informed, specific, substantial, and effective. We improved all the shortcomings, and with the advice of Mr. Karolos Tsiligirian, the results were immediate. It is worth not 100%... but 1000% of every cent I spent. Thank you very much for the support, and in another "difficult" moment, I now know which door to knock on.

Tasos Triantafyllou Owner / Fit-4-All

I have been involved with the internet for 20 years, with my own e-shop since 2008. Despite the experience of all these years and collaboration with various individuals and companies, my site had several issues (technical and otherwise) that needed resolution, but I didn't know where to turn. Through research, my path crossed with Greek Internet Marketing. The discussion I had with Karolos showed me within the first few minutes that I had found what I was looking for, and this time I was not mistaken. My collaboration with them was exactly what I had always been searching for! Solutions were found for all the site's problems, and now everything operates perfectly. I have now found the partner and consultant I was looking for and would recommend him to anyone who asked. A model of professionalism!

Evangelos Karlatiras Owner / Ψύκτες Oasis

Charles and his company convinced us that they know what they are doing, charge reasonably, and committed to a specific SEO ranking.

Konstantinos Anastasakis Owner / Dermamed

GIM was recommended to me by a friend. Initially, I was quite skeptical about the reliability and nature of their work. I admit that many times I thought that yet another company promises results for easy profit. I decided to try and proceed step by step with caution because I was already disappointed and deceived by another company in the past. My opinion began to change cautiously after our first meeting. Organization, knowledge, confidence in their work, and explanation of the processes we would follow. The main element that gradually made me reconsider was that the same GIM executives led me to the simplest solution (and of course more economical) to proceed step by step towards the desired result. Today, after 3 years of successful collaboration, with absolutely correct and well-structured results, whatever they propose, I will simply give the "ok" to proceed.

George Emmanuel Kolympadis Owner / Sport Solutions