Level Up Upgrade your business with the BCR2 methodology

Quiz: What Marketing suits your business?

Start your journey to digital success. A free 30-minute consultation call will follow.

At GIM Agency, we studied the most dynamic and innovative businesses, uncovering the secrets of their success. From this analysis, the BCR² methodology was born - a guide to business excellence for outstanding results.

Through four focused and strategic steps, BCR² is designed to enhance, develop, and accelerate the growth of any business seeking superior success. All it requires is your commitment and readiness to take action.

“Our clients who have adopted BCR² are no longer just part of their industry – they set the standards. Every business that partners with us becomes a pioneer.”

Discover the formula:

Research

Market research, strategy, and smart goals

Bring

Quality traffic under the right framework by leveraging the synergy of different methods

Convert

A high conversion rate is a combination of good traffic, copy, UX/UI, perceived value, etc.

Retain

Actions that enhance customer Loyalty and word-of-mouth advertising

BCR2

Consulting

We offer consulting guidance regarding your Site and the best utilization of Digital Marketing tools

Take the Quiz and Book your FREE 30-minute consultation now

01

Research

A fundamental prerequisite before promoting a business is to know what we are promoting, which market we are targeting, and the best ways to approach the market (site, eshop, Facebook, Instagram, Google). This phase is of critical importance and requires study by Internet Marketing experts.

By utilizing audits, market research, and strategy, we can make the right preparation for the next steps.

02

Bring Traffic

Bring Traffic

Once the first phase is successfully completed and there is already an online presence, the next phase (in 99% of cases) is to increase traffic.

Traffic should come from the sources identified in phase 1 such as:

  • Search Engine Optimization (SEO)
  • Google Ads
  • Social Media Marketing (SMM)
  • Content Marketing (blog, guest posts, Video marketing, ebooks, etc.)
  • Email Marketing
  • Affiliate Marketing, etc.

Having helped many businesses for over 10 years, we have the scientific knowledge and hands-on experience to bring quality traffic to your site.

03

Convert visitors
to customers

Once the site’s traffic has reached satisfactory levels, the next stage is to increase the percentage of visitors who become customers.

Increasing conversions is based on improving the site’s efficiency through:

  • Copywriting
  • User experience improvement (UX/UI)
  • Conversion Rate Optimization (CRO)

CRO does not mean blindly following best practices (e.g., what Amazon does). It is a very sophisticated way to increase the Conversion Rate that combines knowledge and talents from many other Marketing fields.

GIM can assist you either consultatively or in the full implementation of CRO.

04

Retain & Repeat

Retain & Repeat

Selling to existing customers is clearly easier than approaching new potential customers.

To help your business grow and become more profitable, we support you
to increase repeat sales (indicatively) through:

  • (Dynamic) Remarketing
  • Loyalty/Reward Systems
  • Promotions
  • Tell a friend mechanisms
  • Social Media & Email Marketing

And we don’t stop there!

BCR2 is a cycle that repeats. The market changes, needs change, and new products are constantly created. For a business to remain successful, it must systematically repeat the 4 steps R-B-C-R. With each cycle repetition, the goal is even better results!

Discover the type of advertising strategy

that suits your business

Take the Quiz

A free 30-minute consultation call will follow.

Discover the type of advertising strategy

Take the Quiz

A free 30-minute consultation call will follow.